| Award: | Silver |
| Award Season: | 2024 |
| Category: | Campaign – New Product/Program or Service Launch |
| Entry Name: | Apoquel Chewable Pet Owner Launch Campaign |
| Company: | Zoetis |
| Agency: | Ogilvy Health |
| Contributors: | Wendy Fitzpatrick, Zoetis Consumer Marketing Manager, Dermatology Shannon Cabell, Zoetis Manager Dermatology Petcare Medical Affairs Melody Conklin, Zoetis Dermatology Marketing Communications Manager Mary Brown, Ogilvy Health EVP Client Leader Rachel Caliente, Ogilvy Health SVP Management Supervisor Tina McGill, Ogilvy Health SVP Creative Director Christine DiFiore, Ogilvy Health VP Associate Creative Director Serena Dolce, Ogilvy Health Associate Copywriter Jess Cino, Ogilvy Health Art Supervisor Denis Darch, Ogilvy Health Group Art Supervisor |