| Award: | Silver |
| Award Season: | 2025 |
| Category: | Campaign – B2B/Trade |
| Entry Name: | Zoetis Vanguard® Vaccines Portfolio Rebrand |
| Company: | Zoetis |
| Agency: | FWD People |
| Contributors: | FWD People Team: Charlotte Forshaw, Co-Founder; Emmet Gustafson, Co-founder; Gretchen Mayer, Creative Director; Michael Ponton, Associate Creative Director; Courtney Ryan, Associate Copy Director; Lora Krusick, Group Account Director; Olivia Crone, Account Director, Alax Gealy, Account Director; Sharon Yeh, Associate Account Manager; Dan D’Amico, Strategy Director; Lisa Crowther, Strategy Director; Heather Swales, Strategy Director; Maxwell Millermaier, Motion Designer; Cath Bedford, Designer; Vee Qian, Designer; Prince Wireko, Designer; Madeline Gressman, Copywriter Zoetis Team: Adriana Zuniga Drutman – Zoetis Petcare Core Brands Strategic Lead; Andre Fernandes – Marketing Manager, Core Brands / Promotions; Jason Kramer – Associate Director, Vaccine Marketing; Kristine Smith – Associate Director, Medical Affairs, Core Brands; Ryan Dunn – Director, Global Commercial Development |
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