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Recognizing Marketing Excellence in the Animal Health Care Industry

The Vetty Awards® grand prize trophy and gold seal
The Vetty Awards® gold seal
The Vetty Awards® silver seal

Apoquel Chewable Pet Owner Launch Campaign

Apoquel Chewable Pet Owner Launch Campaign
Award:Silver
Award Season:2024
Category:Campaign – New Product/Program or Service Launch
Entry Name:Apoquel Chewable Pet Owner Launch Campaign
Company:Zoetis
Agency:Ogilvy Health
Contributors:Wendy Fitzpatrick, Zoetis Consumer Marketing Manager, Dermatology
Shannon Cabell, Zoetis Manager Dermatology Petcare Medical Affairs
Melody Conklin, Zoetis Dermatology Marketing Communications Manager
Mary Brown, Ogilvy Health EVP Client Leader
Rachel Caliente, Ogilvy Health SVP Management Supervisor
Tina McGill, Ogilvy Health SVP Creative Director
Christine DiFiore, Ogilvy Health VP Associate Creative Director
Serena Dolce, Ogilvy Health Associate Copywriter
Jess Cino, Ogilvy Health Art Supervisor
Denis Darch, Ogilvy Health Group Art Supervisor