The 2024 VETTY Awards® winners demonstrated the best in advertising, public relations, digital, social, design, events, promotions, educational materials and other projects developed to promote animal health care industry contributions to keep animals everywhere healthy. Veterinary industry nonprofit and for-profit organizations and agencies around the globe were invited to submit their projects for consideration during the 2024 awards program. Entrants included agencies and companies in pet pharmaceuticals, foods, diagnostic equipment, professional associations, veterinary clinics, advocacy groups and more. Each entry was rigorously reviewed by a judging panel, comprised of leaders in the creative marketing field, to ensure the highest standards of excellence were maintained.